Businesses need to get smarter when investing in tech
- Written by Shahid M Shahiduzzaman, Research Fellow, Digital Economy, Queensland University of Technology
Business managers have a poor understanding of what technology to invest in and how to use it. Technology use alone doesn’t lead to growth in a business but simple technology focused on solving customers’ problems is key.
Our new research looked at 11 firms with high growth (turnover growth of more than 20% per year for three to five...
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